Where and what is tracked

 

On all pages

 

Search

  • Search word
  • Number of products found

 

Category page

  • Category name

 

Product page

  • Item number
  • Item name
  • Category name
  • Page view

 

Shopping cart page / Add product to shopping cart

  • Products
    • Item number
    • Item name
    • Category name
    • Unit price
    • Quantity
  • Shopping cart total

 

Order confirmation page

  • Products
    • Item number
    • Item name
    • Category name
    • Unit price
    • Quantity
  • Shopping cart total
  • Order number
  • Order total
  • Total products - Total discount - Coupon discount
  • VAT amount
  • delivery costs + payment method costs + packaging costs
  • absolute discount for order

 

On all other pages

  • Page view